ROTOTO

Rototo says their goal is to "change people’s lives through the way they think about their feet," and we can see why. They manufacture their products in Nara Prefecture in central Japan, which happens to be Japan's largest sock producing region. Rototo carries the tradition of what Nara industry locals call "sock weaving" through to today in its durable, soft materials. The socks are woven with carefully selected yarns on both traditional and high-tech machines in a meticulous manufacturing process.

Fun fact: Rototo's socks also come wrapped in a band made of excess fabric generated in the knitting process, with the color of the band indicating the size of the socks. We're pleased to carry these genuinely comfortable, top-quality socks.

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A SMALL GOOD THING